The Howard Hughes Corporation® (NYSE: HHC) has announced that it will partner with Kirby Ice House, a popular Houston patio bar, to build its third Houston region location on over four acres in The Woodlands® Town Center. Kirby Ice House is building its new location at 1700 Lake Robbins Drive, at the northeast intersection of Six Pines Drive and Lake Robbins Drive, across from The Cynthia Woods Mitchell Pavilion.
The popular ice house will provide a similar format to its Upper Kirby and Memorial locations, with over 10,000 square feet of indoor bar space and over 18,000 square feet of backyard space with room for outdoor games, food trucks and events. Guests will find the same variety of draft beers, cocktails, wine, and spirits with a rustic look that features Texas signage, vintage movie posters, and plenty of seating. It will have over 70 HDTVs and 120 taps for beer—plus a 141-foot bar, claiming the distinction as the longest bar in Texas.
“As we add locations, we are looking to bring the same Kirby Ice House brand to more people by maintaining the experience and service that made our first location so popular,” said Russ Morgan, Kirby Ice House partner. “We are excited to create the ultimate gathering spot and event space in the center of The Woodlands’ vibrant community and commercial hub, to serve the area’s residents, companies and visitors.”
The Woodlands location will be the largest indoor area for Kirby Ice House, and its first indoor/outdoor bar with sliding windows, and its best AV/TV package to date.
“We are extremely excited to announce our partnership with Kirby Ice House to bring their best-in-class concept to the heart of The Woodlands Town Center,” said Jim Carman, President - Houston Region for The Howard Hughes Corporation. “Our community has been looking for additional entertainment options, and I am looking forward to enjoying our first pre-Cynthia Woods Mitchell Pavilion concert gathering or a big game watching event at Kirby Ice House in The Woodlands.”
“Kirby Ice House is a beloved Houston hospitality concept that is very thoughtful with their location strategy,” said Sydney Dixon with CBRE. “The proximity to greenspace, complementary retail, and corporate campuses in The Woodlands made this an ideal expansion location for their business, which hosts over 300 events a year at each location.”
The new Woodlands location is the first development outside of Houston for Kirby Ice House.
CBRE’s Sydney Dixon and Brian Ashby represented Kirby Ice House in the transaction negotiations while The Howard Hughes Corporation was represented in-house.